How important is a cashier?

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Imagine this scenario; you and your family or a group of friends are out dining at a restaurant.

It's been a great evening with lots of good memories, laughter, and great food.

Appetizers were delicious, the wine was exquisite,and the main courses were the best. 

A very memorable evening with outstanding service along the way.

Now comes the time to pay the bill, so you wait...and wait...and wait. The memory of a great evening 

soon starts to fade away with each passing minute. The wait time has now surpassed twenty minutes, as

frustration sets in as you contemplate the many things you still have to do. 

Things such as baby sitters that still have to be paid, erands that still have to be done, the movie you

 wanted to see that has already started and the decision you will make on whether to recommend the

 restaurant.

 In a restaurant the last interaction, which is deemed one of the most important interactions, 

is with the server and the bill. The recommendation will come with an asterisk "food was great, but we 

had to wait forever for the bill."

It's the same in a store that has a cashier...the last interaction for a customer is with 

the cashier, traditionally the lowest paid employee, even though that's the last chance to leave a

 lasting impression with a customer. The last thing on their mind is how they were treated 

in the store. A great casier can make up for bad service with an apology, make recommendations, etc.

Is the cashier the most important person in the store? Not sure but I dont'want to find out!



                          

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